Have you heard about “Tivo Guilty“? Probably not, but you may be suffering from it if you are  a Tivo subscriber. What is Tivo Guilty? Basically it is the guilty feeling a person has after recording shows and never getting around to watch them.

Is this a new phenomena or epidemic outbreak? Apparently not, a quick googling of “Tivo Guilty” brings about half-a-million search results, dating back to 2006.

Is this “Tivo Guilty” epidemic a bad thing? May be for consumers with Obsessive Compulsive Disorders (OCDs) and people with pack-rat mentality. But definitelty not for Tivo; they should leverage this phenomena into a giant mariketting machine. Add new features just for people suffering from Tivo Guilty - how about automatically deleting shows after sometime? Especially shows you will never get around to watch based on the viewing taste ie.. bring artificial intelligence and nueral networks to understand people’s viewing patterns.